CCS
It is hard to walk out without buying anything. There is something for every age (from six to sixty) and interest (from Legos to miniatures). Yes. You should give the shop a try
The exterior of a LEGO Certified Store Bricks World with a prominent LEGO logo and displays of LEGO sets.
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LEGO Certified Store Bricks World - JEM
Location:
Quality products and services
Services
Has in-store shopping
In-store pick-up for online orders
LEGO Certified Store (Bricks World) at JEM represents the oldest and largest specialist LEGO retailer in Singapore, bringing imaginative play and creative expression to the western region through comprehensive building block selections. Located at #04-42 of JEM shopping mall, operating daily from 10:30am to 9:30pm with contact number 6734 7603, the store features an interactive play area where customers of all ages can bond over crafting creative structures. Bricks World has established itself as a premier destination for LEGO enthusiasts, earning recognition as the Best Toy Store in Singapore in 2018 and 2019 by Singapore Tatler. The store's dedication to customer experience, product quality, and creative inspiration extends beyond traditional retail, establishing it as a community hub for LEGO enthusiasts throughout Singapore.
Bricks World's comprehensive inventory at JEM encompasses the complete LEGO portfolio, including classic construction sets, specialty collections featuring Marvel and Star Wars licensed properties, architectural models, and creative building challenges. The store's knowledgeable staff members provide recommendations based on age appropriateness, building difficulty levels, and individual interests, assisting customers in discovering perfect sets matching their creative vision. The interactive play area enables customers to experience LEGO's creative potential before purchase, supporting informed decision-making. Bricks World's commitment to LEGO excellence is evidenced by its selection of the most current releases alongside classic collections maintaining lasting appeal. The JEM location serves families, collectors, and gift-givers seeking quality building block products and creative inspiration.
LEGO Certified Store (Bricks World) JEM represents one of seven locations spanning Singapore including ION Orchard, Ngee Ann City, VivoCity, and Suntec City, establishing a robust network of LEGO destinations. The store's finalist recognition at The Singapore Tourism Awards 2019 for Best Retail Store Experience reflects commitment to customer service excellence and memorable retail experiences. The JEM location's convenient positioning within the premier suburban mall provides easy access for families and customers throughout Jurong East. Bricks World staff members demonstrate genuine enthusiasm for LEGO products, sharing this passion through customer interactions and creative guidance. At Bricks World JEM, customers discover comprehensive LEGO solutions combined with expert recommendations and interactive experiences supporting imaginative play and creative expression.
Operating Hours
Closed
Opens in 2h 11m
Monday
10:30 AM - 9:30 PM
Tuesday
10:30 AM - 9:30 PM
Wednesday
10:30 AM - 9:30 PM
Thursday
10:30 AM - 9:30 PM
Friday
(Today)
10:30 AM - 9:30 PM
Saturday
10:30 AM - 9:30 PM
Sunday
10:30 AM - 9:30 PM
Overall Rating
3.7
/
5
Based on 15 reviews
Mall Ranking
#182
Out of 260 shops
Category Ranking
Not enough ratings
Negative Reviews
Amey Shang
Very bad experience from this lego shop at Jurong East level 4. The female Chinese staff was very rude. She even told me that if don’t buy and can not play here. I bought some legos from this shop before and never expected such rude staff to question me like this. As a staff you cannot expect people to buy every time and even ask customer that whether they are going to buy or not. Every time so many kids are play there. If you don’t want people play there, please label it or cover it. Or you can just politely tell people that this is not play instead of asking people whether they are going to buy or not.
l p
The 2 malay staff were unfriendly and on their phones, not attending to my kids and had no initiative to help customers
Vincent Khoo
Counter staff is rude. Don't know what is wrong with the guy in front of us, took them ages just to pay for 2 Lego key chain. I asked the counter staff if can open another counter and he just said computer spoilt. Reached my turn never even apologized. Never go to this shop again!!!
liew tecken
Super disappointed Me & my brother will buy some Lego for Christmas gift every year. Today, we went to This shop & wanna buy bricks cup, and shop ppl stop us touch the bricks when we choose, so how can I buy or take a Lego without touching? And after we walked in to shop, no ppl advise us cannot touch all the bricks. We when to a shop & need to see ppl black face.
Positive Reviews
Abraham Lee
Overall a pretty well maintained and fun looking store. Shelves were all stocked with different LEGO collection and displays and love that there were many stations to allow kids to build and explore on the legos.
Jean Seah
Well-maintained store and extremely helpful and diligent staff.
[SG] Komiekaze
I was looking for a gift for my girlfriend but I did not know what to choose, however, 1 of your staff Hadi approached me & helped me in choosing the perfect gift despite me being choosey. Thank you Hadi for the help & will drop by again for more purchases in the future
peachy momo
i was walking around and didn’t know what brickheadz i should get, and Jennifer came over to strike up a conversation with me (asking about my interests etc). i ended up getting a tom and jerry brickheadz, and was satisfied my purchase. thank you so much Jennifer!
Fingers Gowhere
Super friendly staff (Amira and Suhaila) and wide range of LEGO products! Great shopping experience for my fingers! Hahaa! 💪💪💪 …
chiranjeet narayan dev
Good variety and price same as online. Also have a playing area for kids
Zero Two
staffs are very friendly and helpful,they do talk to customers and explains the promotion.staff Amira recommends items and checks promptly. plaza singapura and ion are very different,when i visited them yesterday they were restocking and will tell you “excuse me” so they can go thru when clearly they can walk behind you,and when you pay,feels like i owe them money kinda thing. Amira and Wei Peng of JEM LEGO,you guys are the definition of what a Lego staff should be i guess Lego doesnt have training for customer service but it didn’t stop you for delivering a WOW service ,kudos to both of you.see you in few days :)
Hector Niam
A small outlet, but variety of items are ok. Conveniently located next to escalator.
Joshua Tan kz
quite a nice lego shop with a decent selection of sets. After the renovation there are more interesting display pieces. Staff are quite friendly too. Recommended if you want a casual lego shop to do some window shopping or buying. :)
Hui Fang
Went to the store yesterday at 9pm, 31March. Staff are friendly and patiently assisted me to sign up as members. Will definitely visit this outlet for future purchase
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