catherine miaomiao
Poor service
iORA at JEM showcases Singapore's homegrown fashion label offering clean, modern silhouettes and everyday wear emphasizing comfort, quality, and versatility for contemporary women seeking timeless wardrobe essentials. Established in 1998, iORA has become a trusted destination for well-made apparel at economical pricing, attracting customers who prioritize wardrobe durability, aesthetic simplicity, and value-conscious shopping. Located at Unit #01-12/13 with convenient daily hours 10:00 AM to 10:00 PM, the iORA store presents curated collections featuring minimalist aesthetics, sophisticated color palettes, and flattering silhouettes that transcend seasonal trends. The brand's philosophy centers on democratizing fashion by delivering exceptional garment quality, thoughtful design, and accessible pricing—a philosophy resonating with professional women, students, and style-conscious consumers seeking reliable wardrobe investments.
iORA's product range emphasizes versatile pieces suitable for workwear environments, smart casual occasions, and weekend relaxation, enabling customers to build cohesive wardrobes from limited foundations. Each garment selection reflects attention to fabric quality, construction techniques, and fit precision, ensuring clothing maintains appearance and integrity through numerous wash cycles and extended wear. The brand avoids excessive ornamentation or trend-dependent elements, instead focusing on timeless designs that work seamlessly across seasons and style contexts. Colors are carefully selected to coordinate easily with existing wardrobe pieces, maximizing outfit combination possibilities. Most iORA stores operate convenient 10:00 AM to 10:00 PM hours, accommodating diverse shopping schedules.
iORA at JEM stands as Jurong East's premier destination for women seeking high-quality, minimalist fashion at accessible prices—timeless pieces that build foundation wardrobes transcending seasons while maintaining exceptional value and ethical production standards.
Based on 15 reviews
Out of 260 shops
Not enough ratings
catherine miaomiao
Poor service
KOLEE Lim
"Great service! The staff were friendly and patient—such a pleasant shopping experience!" The staff were so attentive! They noticed my style preferences and suggested a few outfits, all of which fit perfectly. At checkout, they even reminded me about ongoing discounts—fantastic service!"
WN
We were at the store in the morning on 18 April 25. We were greeted by the staff with their friendly smiles. We noticed good teamwork and positive vibes in the shop. Overall, we enjoyed our shopping experience. Kudos to the team :)
Sharon S
I always go to iora at Jem because the sales person there are super friendly and helpful. Especially to Zhi Yin, she is always so helpful, understands the style which suits you and is encouraging to ask you to try out need style. I'm so happy shopping there.
Christine Teo
Stylish, comfy clothes at fair prices. Neat store and helpful staff. Great for work and casual wear.
Spring Kan
I was at the Jem store and made purchases. Customer service is very good and prompt to attend to my queries. Always like to shop at iora as like the design and style of their clothings
app 5281
My usual cloting store! Always can find great wear suitable for s'porean. Cust service at JEM is good and helpful!
SherryD
Was attended by Zi Ying at the cashier today. By far she’s the friendliest staff I’ve met with my many times shopping at Iora be it in their different outlets
Senior Manager
What a pleasant shopping experience! Staff is friendly, approachable and accommodating.
sanjana rajendran
Always a good collection and good range of sizes!!! + great colours 🌈 and friendly staff :) …
Zoe Yuen
Good service and great experience for the purchase
Emily Tan
I like the bright and cheerful ambience.
pooi lee
Nice clothes and staff helpful
May Zun Ko Ko
Staff very good service 👍🏻👍🏻 …
Jia Liew
Good service!
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