Bee Cheng Hiang at JEM brings Singapore's iconic heritage food brand to Jurong East, offering authentic Chinese-style delicacies and Asia's most celebrated bakkwa specialties through a retail presence spanning nearly 400 locations across 13 territories globally. Founded in 1933 as a humble market stall, Bee Cheng Hiang has evolved into an international culinary institution renowned for producing the highest-quality preserved meat products without artificial additives, preservatives, tenderizers, artificial colorings, or MSG—a commitment honoring traditional preparation methods. The JEM location provides convenient access to Bee Cheng Hiang's comprehensive range including their world-famous bakkwa (smoked and roasted pork pieces with jerky-like consistency), prawn rolls, crispy pork floss, cuttlefish delicacies, and specialty sausages reflecting generations of culinary expertise and quality consciousness.
Bee Cheng Hiang's bakkwa represents the crown jewel of their offerings, crafted through proprietary processes that deliver exceptional flavor, aroma, and texture that distinguish these products from competitor offerings. The brand's stringent quality standards ensure every package meets exacting taste and quality requirements despite expanded production scales. Beyond bakkwa, the store offers complementary preserved delicacies appealing to customers seeking authentic Chinese snacks, premium food gifts, and festive treats suitable for family celebrations, business gifting, and personal indulgence. The store's food-panda partnership enables convenient delivery options supplementing in-store shopping, extending accessibility for time-constrained customers. Bee Cheng Hiang products frequently serve as preferred souvenirs and gifts, reflecting their reputation for quality and authentic Asian culinary heritage.
Bee Cheng Hiang at JEM offers Jurong East food enthusiasts direct access to Singapore's most celebrated food brand, providing authentic preserved delicacies representing near-century-long culinary heritage and commitment to uncompromising quality in every offering.
Cashier #1 is the only reason I am posting this review. Hope Michael will read this.
The female staff definitely has an executive profile. She is decisive, can multitask, and most importantly, IT and familiar with various payment platforms.
That includes BCH's and Capital Malls' maddening system. Two female customers- one with BCH vouchers and the other with Capital e-vouchers.
Yet, she was able to serve both simultaneously and successfully completed the transactions.
Put to shame most retail outlets.
This is why we are going back again. Sadly didn't get her name.
That's what differentiate between the mechanical cashiers at FP and Delifrance. I would hire her immediately if I am a business owner.
But, alas, I am just an octogenarian - a BEE CHENG HIANG customer way back since the 1960s.
The bak kwa is, well, okay. But they have added a plethora of nick nacks and snacks.
kong han Tay
Visit around 8pm , less crowded during weekdays, the product is well preserved
Sunny Wang
Purchased item at jem outlet on Feb 9 2024 around 3pm. Went to the outlet happily because it’s cny. Got items for more as previous purchased not enough for gift. The staff wearing specs at cashier counter was super rude and bad attitude. Keep looking at her watch also when doing the transaction. What kind of service is this? The basic customer service also don’t know? Please educate your staff. Toys is def not the service you were being trained. And also this is not the first time.
Ice Lu
Feeling a bit strange as I went there twice for the sliced pork, both time the prices are exact to .00. I do not want the manual round-off as I paid by credit card
De Aeolus
The auntie is dishonest!
As the Bak kua is finishing, I been asked to patiently wait for 20 minutes, as they making the fresh one, so I requested all 500g fresh one. Then the auntie try to fool me by exchange the fresh one with the outside one and try to make me confuse.
Feel very disappointed as I always buy from this shop.
Strongly not recommend to visit store with dishonest people.
kanny lim
just visit today around 8pm
Sales told me got fater day offer but i turn down then show me unhappy face by both for them
If cannot buy $10 bak kwa just say la
Geoff Holmes
Have been avoiding this outlet for other BCH ones because they started 'burning' the ba kwa a bit too much even for me to lke.
Hopefully after they reopen they have a better 'cook'.
******
Rude service by the younger lady at around dinner time today. Poker face all the way! Horrible service!
LKT Ash
Very Suey this Bee Cheng Hiang give Chao Ta Bak Kwa🤮 …
Positive Reviews
Tan Mary
Happened to pass by & met your staff, Ms Soo Lin who's very friendly & helpful.
She provided excellent service with smiley face 👍 …
Jason Lim
It is very pleased to be served by that male customer service staff. Very polite and customer oriented.
First time we see bak kwa ice cream do we decided to try and bought coin bak kwa and 1 piece of each to try - sliced pork, chili pork and applewood pork. So that we know what to buy when closer to cny which is 2 weeks from now!
Mammtn gg
extremely helpful and friendly service by Soo Lin from Jem outlet tks
Siok mooi Ooi
Staff name su ling and su fen are do the great job ,and friendly.
Debby Chiang
Awesome 👍 …
Kopi P
Delicious and fragrant, "Xiangsi" dried meat is a must-have food for the New Year.
